Top 4 Technologies Driving Real Estate in 2022

4 min readApr 21, 2022


The real estate industry makes for more than 30% of the overall business carried out around the world. It is a prominent industry that is likely to have growth and scope for several years to come. Just as every other industry in recent times, real estate also has had several benefits due to technological advancements.

In this blog post, we will discuss all the modern technologies that are changing real estate in 2022

Trending Technologies Impacting Real Estate

Here are the leading technological trends that are creating a buzz for real estate in 2022.

Big Data and Analytics

When one faces conundrums concerning business decisions, experts have more often suggested data-driven facts. As an emerging technology in real estate, big data can use both historical and real-time information to provide details about patterns, trends, pricing, location, and more.

Here is how big data and analytics are used in real estate to enhance the industry.

· It allows users to determine or set the price of a property with a local price analysis or predictable future price fluctuations.

· It provides complete risk mitigation by predicting the prices.

· It tells users how to market or sell a property with better strategies depending on data insights.

· Significantly reduces the risk of picking the wrong property.

Augmented Reality and Virtual Reality

AR/VR technologies are used quite extensively in the real estate domain especially when it comes to providing clients with unreal, immersive experiences. The effects of this are such that many users would almost feel they are in a virtual world.

If the number from the National Realtor Association is believed, more than 85% of

such pictures have clarified there is actually very less truth to what she’s saying. AR/VR in real estate saves a huge amount of time as it does not require the customer to physically visit the property.

It also enhances the global reach while providing a better ROI for costing the staging of an incident.

Internet of Things

IoT means the devices that are digitally connected to the cloud and are constantly involved in an exchange of information. The adoption of this technology can be a good deal people always look for smart options through their properties or by waiting for them to provide the app soon.

As a matter of fact, this has resulted in an increased number of IoT devices that are currently active. IoT applications provide an unparalleled level of comfort to the users. The IoT devices that are there say it is unjustified to react this way because of an argument or be so obviously blunt. This tech also enables users to save energy and money because of the little changes it helps with.

AI and Machine Learning

If you look around any business these days, Artificial Intelligence and Machine Learning are creating a massive impact in all regions and industries. When it comes to real estate, the introduction of these technologies has been a huge revelation as it turned numbers around dramatically.

We are now very much past the days when finding, purchasing, and selling properties was a tedious process. Riding on new technological advancements, the real estate domain is set to bring several promising businesses back on track. With enhanced customer experiences leading the way, the process of purchasing a property has gotten less boring than it used to be.

Machine learning and AI in real estate help users personalize the entire customer experience. It allows them to recommend properties and view tailored search results. Such features are supposed to keep the customers engaged in a way that they might not have experienced prior to this.

It also means the introduction or inclusion of these technologies has helped users orchestrate more deals at the earliest and also made things like searching and filtering easy for them.

Delivering Quality Services at 91Social

While real estate is reaping the benefits of utilizing modern tech, it is important other businesses notice it too. At 91Social, we are providing top-quality services to all our customers by helping them build unique products and deliver them to the market.

To discuss any synergies, you can reach out to our team through email or through our website.




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